By: Rafa Ticzon
|12 May 2023
The world of online eCommerce has continuously grown and evolved throughout the years. And with that, more businesses have increasingly turned to Shopify as their main platform for building and managing said eCommerce stores. However, while Shopify is a powerful and useful tool, it is also quite complex and confusing to navigate. This can be especially true for businesses that are new to the world of eCommerce. Luckily, this is where Shopify agencies come in. Backed by a team of experts, Shopify agencies offer a wide range of services that can help businesses of all sizes reach their eCommerce goals. With that, this article will go over why a Shopify Plus agency is essential for growing your eCommerce business.
Similar to Shopify, Shopify Plus is designed to help businesses set up an online platform to sell their products. However, Shopify Plus is solely catered for enterprise-level companies. Ultimately, these businesses have more advanced eCommerce needs. Some progressive features that Shopify Plus has are a dedicated account management system, the ability to handle higher sales volume and access to various customization options. Additionally, Shopify Plus also offers professional reports and analytics and multichannel accessibility. Read more about the key differences between the basic Shopify program and Shopify Plus listed below:
With Shopify Plus, you can use scripts to automate specific processes. These are incredibly helpful for store owners to adjust pricing, apply discounts, and provide promotional codes and offers to particular collections. Some specific ways this feature is beneficial are the following:
There are several challenges that companies face when it comes to managing a growing eCommerce business. However, with Shopify Plus, you can find ways to easily overcome these challenges. Here are a few examples.
Choosing to target a specific niche gives your business the chance to focus wholly on serving a certain fraction of a bigger market. When it comes to narrowing down to a winning niche, your business will benefit from the following:
Now that you have committed to a niche, it is helpful to know who your target audience is. This is important because:
While returning customers are always welcome, it is important for any business to work towards bringing more people to your eCommerce website on a daily basis. However, there are certain factors that must be taken into account to ensure that this is achieved.
Abandoned checkout recovery is available only for the Online Store sales channel, the Buy Button sales channel, and the Plus Wholesale Channel. Abandoned checkouts on Shopify POS or third-party sales channels will not receive a checkout recovery email.
You can review your abandoned checkouts to find patterns that might suggest why your customers aren’t completing orders.
Abandoned checkouts are saved in the Shopify admin for three months. Every Monday, abandoned checkouts that are older than three months are removed from your admin.
Creating a beautiful and efficient eCommerce website can be a daunting task, especially for those who don’t have prior experience. With a Shopify Plus agency, not only will you receive professional guidance along the way, but you will also be able to work hand in hand towards creating the perfect website that fits your business needs. However, with thousands of agencies claiming to be experts in eCommerce, how do you choose which agency to choose?
There are a lot of factors to consider when choosing the right Shopify Plus Agency. However, the first thing you should prioritize is certification. Since there are so many eCommerce agencies out there, you will need to ensure the one you go with is credible. One way to ensure this is to look for them on the certified list of Shopify Plus Partners. Only Shopify agencies that have a proven track record of success with numerous clients are awarded this type of accreditation along with direct support from the platform itself. Accredited Shopify Plus Agencies are also given access to an extensive database of resources. This not only means you are free to utilise these resources but you also have an instant global network of support to bring your business to greater heights.
After narrowing down your options, you have more than qualified agencies to choose from. It is best to partner with an agency having experience in the eCommerce business for a long time. Search for someone in the market who can provide experience and success for your business. Find an agency that has experience related to your industry and can provide case studies to help you understand if this agency can suit your business model.
Besides publishing a successful eCommerce website, there is a need to maintain and update it well. Therefore, you should look for a Shopify Plus Agency that can stay by your side for the long haul, grow alongside you, and make your goals their own. Prioritize an agency that values your every need and implements strategies to achieve them.
Verz Design and Shopify Plus can guide you to ensure the growth and success of your eCommerce business. We recommend that organizations have concrete plans for the future to thrive, as profit and corporate performance are essential for longevity. Without such plans, no company can prosper. At Shopify, we understand this importance and encourage you to invest in your eCommerce business’ growth with us.
1. What does a Shopify Plus agency do?
A Shopify Plus agency consists of a team of experts who specialize in helping businesses optimize and grow their online stores through the use of the Shopify platform.
2. How do I become a Shopify Plus partner?
To be eligible to submit an application to become a Shopify Plus partner, you should ensure that your business meets all of the necessary prerequisites and qualifications.
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