Blog

20 Nov 2018

Digital marketing is the marketing efforts and digital strategies implemented to promote or sell products to an audience via digital channels and platforms. This means real-time scenarios, custom targeting of audience and measurable results. Efficient and cost-effective, digital marketing has been adopted by more and more businesses to grow online and reach their customers and prospects. This article provides a comprehensive overview of the underlying benefits, branches and strategies of digital marketing.

29 Oct 2018

Many believe that updating your content regularly with industry-related keywords could easily land you a favourable spot on the Search Engine Results Pages (SERPs). Little do they know, staying on top of the SERPs requires another thought-out component: web hosting. You might not be able to improve your SEO if having a professional web hosting service for your website wasn’t considered in the first place. Here’s why.

16 Oct 2018

In ensuring that your web pages are ranking well on search engine results, there are several technical SEO issues that need to be addressed. These issues will not only affect your website ranking, but it can also lead to the loss of customers and inability to sustain business growth. To prevent this from happening, business owners must have basic knowledge on SEO and know how to detect common SEO errors that can be found on-site. We address on-site technical SEO issues in websites that you need to be concerned about.

10 Oct 2018

Writing is both a form of art and science. It involves creativity, strategy, depth and precision. Between Copywriting and Copyediting, there are certain differences when it comes to the functions and responsibilities. Copywriting is creating content meant to sell or persuade its audience. Copyediting is reviewing and refining the provided content. We discuss further the differences between the two and explain how Verz uses these differences to provide a wide range of content solutions for our clients.

19 Sep 2018

Whether it’s for a website or other digital marketing agenda, some users tend to overlook the responsibility of acquiring photos online. While it is easy to find high-quality mages, ensuring its proper use is always imperative. Even more so if you’re able to benefit or generate money from these photos. Here are three best practices in making sure you’re using photos legally online, specifically when it comes to web design.

31 Aug 2018

Cyber attacks are neither new nor a threat of the past. In a recent mass data breach in Singapore, the medical profiles of around 1.5 million patients registered in SingHealth’s databases were exposed to cyber hackers. If Singapore’s biggest group of healthcare institutions has become vulnerable to breaches, businesses are expected to do more to prevent such deliberate and organised cyber attacks.

16 Aug 2018

When referring to the terms ‘User Experience Design’ and ‘User Interface Design’ in the IT industry, people tend to confuse one with the other. While both of them are crucial to creative web design and go hand in hand, there’s a difference when it comes to the design disciplines and their functions.

18 Jul 2018

As we always say, “Content is not king, it’s the kingdom.” Blogging has become a leading choice for marketers in 2018 because content marketing has gained significant popularity among businesses as an effective widespread marketing tool.

04 Jul 2018

En route to our corporate teambuilding getaway, the Verz Design team had a tremendous four-day rendezvous within the beauty of Coron in Palawan, Philippines, from the 25th to the 30th of May.

26 Jun 2018

If you’ve stumbled into this article while searching for keywords like “how to choose a web design agency” or “how to choose the best web agency,” then chances are, you might have been confused with all the claims made by various web agencies.