- 5 Social Media Copywriting Tips for Effective Content Marketing
Copywriting for social media may sound simple to do, but they are actually a culmination of extensive market research and the product of the writer’s deep understanding of its audience. Social media copywriting aims to inspire, influence, or compel readers to act. In this blog, we feature the ways on how you can effectively capture your readers when writing short copies for social media.
- Transcreation and its Importance in the Digital Market
Transcreation refers to the practice of adapting a piece of created content in order to be relevant in another region or, on a larger scale, country. Here, we dive deep into transcreation and why it is important in the digital market.
- 5 Reasons Why Blogging is Now A Must-Have For Your Website
Blogging gained its popularity in the early 2000s. As time went on, marketers discovered the effectivity of blogging, how it is actually an inexpensive way to provide relevant content to their customers and drive traffic to their websites. Here, we state the five powerful reasons why blogging is not only good-to-have but a must-have for your website.
- 7 Types of Website Writing Practices
Here, we take a deep dive into the seven types of website writing practices, how each of them differ from one another, and why they are effective and essential in every business’ pursuit for web excellence.
- Tips for Writing Strong Call-to-Actions on Your Website
A CTA is a one-liner text that persuades potential customers and clients to buy a product or service. Writing a CTA is easier said than done; it requires an ample understanding of what you’re trying to sell for it to be effective. In this article, we give you fool-proof tips that would surely entice your prospects to click!
- Writing a Blog that Sells: 5 Tips in Creating Effective Blog Titles
People judge blogs by their titles like how they judge books by their covers. If you fail to catch their attention first-hand, users wouldn’t even bother looking further to see what you have written about. Read this article to know more about writing a blog title that sells.
- 5 Elements of a Powerful Electronic Direct Mail
An Electronic Direct Mail is an email marketing tool that is used for sending timely, relevant promotions to your customers via email. Read this article to know more about creating a powerful EDM that resonates to your audience.
- Secrets to Creating Effective Website Taglines
Crafting an effective website tagline isn’t just about letting it communicate, define, and differentiate your brand. In this article, we discuss how such taglines are capable of helping you secure a conversion.
- 10 Common On-Site SEO Issues and How to Resolve Them to Improve Your Website Ranking
In ensuring that your web pages are ranking well on search engine results, there are several technical SEO issues that need to be addressed. These issues will not only affect your website ranking, but it can also lead to the loss of customers and inability to sustain business growth. To prevent this from happening, business owners must have basic knowledge on SEO and know how to detect common SEO errors that can be found on-site. We address on-site technical SEO issues in websites that you need to be concerned about.
- How Verz Works: The Distinction between Copywriting and Copyediting
Writing is both a form of art and science. It involves creativity, strategy, depth and precision. Between Copywriting and Copyediting, there are certain differences when it comes to the functions and responsibilities. Copywriting is creating content meant to sell or persuade its audience. Copyediting is reviewing and refining the provided content. We discuss further the differences between the two and explain how Verz uses these differences to provide a wide range of content solutions for our clients.