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How Smart SEO Moves Powered Babbitt Trading’s 148% Jump in Organic Traffic

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Babbitt Trading, a growing online business, sought to improve its digital presence and organic traffic. Prior to partnering with Verz Design, the company’s website was new and not optimized for SEO, resulting in very low rankings and minimal organic traffic. On 28 March 2025, Babbit Trading began working with Verz Design to implement a structured SEO strategy aimed at boosting visibility and driving growth.

  • WEBSITE

    https://www.babbitt.sg/

  • INDUSTRY

    E-commerce

  • SERVICES

    SEO Strategy,
    Website Revamp,
    Content Optimisation,
    Analytics Setup

By implementing a strategic SEO plan, Babbitt Trading was able to:
  • 50% of target keywords ranked on the first page within six months
  • 149% increased organic traffic in three months

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Challenges

Before collaborating with Verz Design, Babbitt Trading faced several key challenges:

  • Low search rankings: The website was new and lacked SEO optimisation.
  • Limited content: Few pages and minimal keyword-targeted content hindered organic traffic.
  • No analytics tracking: Without Google Analytics or Search Console, the team couldn’t monitor traffic or performance efficiently.

Solutions

Verz Design implemented a comprehensive SEO strategy to address these challenges:

  • Conducted keyword analysis and mapping based on target categories.
  • Created SEO-optimised content for the website and injected keywords into key pages.
  • Produced blog articles to strengthen internal linking and improve overall SEO structure.
  • Set up Google Analytics and Google Search Console for better tracking of website performance.
babbitt-trading

Results

Within three months of implementing these strategies, Babbitt Trading saw significant improvements:

  • 50% of target keywords ranked on the first page within six months.
  • 149% increased organic traffic in three months; month 1 traffic of 150 jumped to 374 by month 2.
  • The new SEO setup expanded Babbitt Trading’s online presence and supported growth through improved organic channels.

Conclusion

By partnering with Verz Design, Babbitt Trading successfully overcame its SEO challenges. A structured approach to content creation, keyword optimisation, and analytics tracking resulted in higher search rankings, increased organic traffic, and stronger online visibility. This case highlights how strategic SEO implementation can accelerate growth for emerging businesses.

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