25 Apr 2017

    5 Reasons Your Site Needs an SSL Certificate

    Secure Sockets Layer (SSL) is a process of protecting the data that travels around the internet, to prevent hackers and bots from accessing sensitive information online. Private information like credit card details goes through different servers and this is where proper network security and encryption is needed to prevent hackers from intercepting data.

    The rule of thumb is that you are responsible to protect your business and clients’ private and sensitive information like financial records, password log-ins, identity numbers, credit card details. Compromise of this information can cause monetary loss or legal problems. This is especially important for e-commerce sites, membership sites, and other sites that will require private data from their customers.

    Here are the top reasons why you need to get that SSL certificate for your website.

     

    1) Payment is Secure

    For e-commerce sites, credit card details are often collected. In doing so, the customer is giving his full trust that this sensitive information will be transmitted securely. The SSL will serve as a security protocol in payment transactions.

    2) You Build Consumer Confidence

    A website with an SSL certificate can be easily recognized when the URL starts with https instead of http, and when there’s a green padlock symbol next to the URL bar. As such, you are sending a clear signal to your target customers that your business has the integrity and savvy to implement this additional level of protection for their private data.

    3) Boost Your Google Ranking

    According to Google, websites with an SSL certificate are given small ranking benefits on Google’s search engine results because they want to encourage all website owners to switch from HTTP to HTTPS, to promote web security. This means that when you acquire an SSL certificate for your website, this can help boost your Google search rankings.

    4) PDPA Compliance

    Singapore’s Personal Data Protection Act (PDPA) is a law that governs how businesses collect and use personal data. All businesses based in Singapore are legally obligated to adhere with the security standards detailed in the PDPA. One of the PDPA’s requirement for website in Singapore collecting client’s information is that the website has to be SSL enabled.

    5) Secured Password Log-Ins

    If your pages are password protected, then an SSL certificate is a must on your website for you to secure the log-in details such as the username and password of your customers, and to prevent hackers from attacking.

     

    Having an SSL certificate on your website will give your customers a sense of security that their private data are in safe hands. This is a big requirement when it comes to websites dealing with sensitive information like credit card details and other personal information about their customers.

    If you want to know more about SSL and are interested in getting one for your website, just give us a ring at +65 6841 1680 for a free consultation.