04 Jan 2011

    The Features of an Effective Website

    There are many features that can make a website effective.  It is important that a business website utilizes as many of these features as it can.  Websites that are created with certain features and design strategies are easier to use and will prompt more people to use their website. When you create an eCommerce website, remember that there may be many similar websites available. Thus, it is it is important that a business make their website stand out in whatever way they can to attract people to their website and keep them returning.

    One of the most important features of a website is its usability. It is important to look at the web page from a user’s view when designing. Features and options need to be placed on the web page in ways that are logical and make it easy for the user to find. Web content should be reliable and easy to read. Usually, website developers in Singapore can advise you on that. Since most users do not read entire pages, it is good to have headings that standout so the user can find the information they need in a quick manner. It is also important to keep the web pages within a website uniform.  The colours and styles should be consistent as well as the location of navigation buttons and bars.  By doing this the user begins to feel comfortable with the layout and will look further at what the website has to offer. A well-designed website makes a user more inclined to visit it again. The abovementioned rules should apply to website design in Singapore too.

    It is also effective to make sure the website makes logical sense. Sections should be named according to the items they represent rather than unique and cute names.  It is much easier on the user when a web page is labelled with obvious names.  This lets the user spend more time on the information they are looking for than the act of trying to find it on the website.

    Many web designers try to make websites or eCommerce web designs too elaborate.  Simple is usually better when it comes to a website.  When there is too much going on the user has a tendency to forget what they are there for.  It is best to showcase the product and services of a website rather than the latest in web design.  This can be true with animations and graphics.  A little can be creative but if these enhancements start to take away from the website’s message, then they are of little benefit.  Designing an effective website requires a little bit of thought and effort, but when one takes the time to view things as the user will, they should be able to see what will work best for their website.