Article by Beatrice Aranton Graphics Design by Ryan Rivera All businesses operate to keep up with the ever-changing landscape of the technological and consumer demands of their respective industries. But nowadays, the competitive nature among businesses demands that competitors must go further. This poses as a challenge for big or small companies and boosts […]
- A Discussion on the Importance of the Good Contact Form User Experience on Your Website
Whether you’re running a corporate website or an eCommerce platform, a good contact form will allow your business to generate more leads. And in order to achieve that, you need to have an understanding of good positioning and user experience design to provide your potential customers an intuitive, meaningful and enjoyable experience. In this article, we dive deeper into the importance of a good contact form, and 9 proven practices that will help you improve click-through rates for your website.
- The Ultimate Guide to Digital Marketing for Businesses
Digital marketing is the marketing efforts and digital strategies implemented to promote or sell products to an audience via digital channels and platforms. This means real-time scenarios, custom targeting of audience and measurable results. Efficient and cost-effective, digital marketing has been adopted by more and more businesses to grow online and reach their customers and prospects. This article provides a comprehensive overview of the underlying benefits, branches and strategies of digital marketing.
- How Does Web Hosting Affect Your Website’s SEO Ranking?
Many believe that updating your content regularly with industry-related keywords could easily land you a favourable spot on the Search Engine Results Pages (SERPs). Little do they know, staying on top of the SERPs requires another thought-out component: web hosting. You might not be able to improve your SEO if having a professional web hosting service for your website wasn’t considered in the first place. Here’s why.
- 10 Common On-Site SEO Issues and How to Resolve Them to Improve Your Website Ranking
In ensuring that your web pages are ranking well on search engine results, there are several technical SEO issues that need to be addressed. These issues will not only affect your website ranking, but it can also lead to the loss of customers and inability to sustain business growth. To prevent this from happening, business owners must have basic knowledge on SEO and know how to detect common SEO errors that can be found on-site. We address on-site technical SEO issues in websites that you need to be concerned about.
- How Verz Works: The Distinction between Copywriting and Copyediting
Writing is both a form of art and science. It involves creativity, strategy, depth and precision. Between Copywriting and Copyediting, there are certain differences when it comes to the functions and responsibilities. Copywriting is creating content meant to sell or persuade its audience. Copyediting is reviewing and refining the provided content. We discuss further the differences between the two and explain how Verz uses these differences to provide a wide range of content solutions for our clients.
- The Best Practices in Ensuring Your Website’s Photos are Legal
Whether it’s for a website or other digital marketing agenda, some users tend to overlook the responsibility of acquiring photos online. While it is easy to find high-quality mages, ensuring its proper use is always imperative. Even more so if you’re able to benefit or generate money from these photos. Here are three best practices in making sure you’re using photos legally online, specifically when it comes to web design.
- Threats from Cyberspace: What Businesses Should be Aware of and How to Ramp Up Your Website’s Security
Cyber attacks are neither new nor a threat of the past. In a recent mass data breach in Singapore, the medical profiles of around 1.5 million patients registered in SingHealth’s databases were exposed to cyber hackers. If Singapore’s biggest group of healthcare institutions has become vulnerable to breaches, businesses are expected to do more to prevent such deliberate and organised cyber attacks.
- The Difference Between UI Design vs. UX Design
When referring to the terms ‘User Experience Design’ and ‘User Interface Design’ in the IT industry, people tend to confuse one with the other. While both of them are crucial to creative web design and go hand in hand, there’s a difference when it comes to the design disciplines and their functions.
- Why is Blogging Important for your Business?
As we always say, “Content is not king, it’s the kingdom.” Blogging has become a leading choice for marketers in 2018 because content marketing has gained significant popularity among businesses as an effective widespread marketing tool.
- Team Building: Coron, Palawan
En route to our corporate teambuilding getaway, the Verz Design team had a tremendous four-day rendezvous within the beauty of Coron in Palawan, Philippines, from the 25th to the 30th of May.